Ayodeji Alaran is the Founder & CEO of PBR Life Sciences, a platform using big data and AI to help life-sciences companies access reliable real-world health insights across Africa. He launched PBR after seeing researchers and pharma teams struggle with fragmented, low-quality data. Before PBR, Ayodeji held commercial and leadership roles at IQVIA, GSK, Pfizer, and AstraZeneca. He holds an MBA from London Business School and lives in the UK with his family and drives innovation across Africa.
Ayodeji Alaran is the Founder & CEO of PBR Life Sciences, a platform using big data and AI to help life-sciences companies access reliable real-world health insights across Africa. He launched PBR after seeing researchers and pharma teams struggle with fragmented, low-quality data. Before PBR, Ayodeji held commercial and leadership roles at IQVIA, GSK, Pfizer, and AstraZeneca. He holds an MBA from London Business School and lives in the UK with his family and drives innovation across Africa.
